The Wall Street Journal (7/16, Esterl, Mehrotra, Bauerlein, Subscription Publication) reports that the US has fewer smokers than ever before. But, even though the rate of smoking is now less than 20 percent, some 40 million people still smoke in this country. The article goes on to explore current trends in the tobacco industry, such as concentrated growth in the menthol and e-cigarette sectors and the targeting of marketing campaigns toward the LGBT community.
Related Links:
— “America’s Smokers: Still 40 Million Strong,” Mike Esterl, Karishma Mehrotra and Valerie Bauerlein, Wall Street Journal, July 16, 2014.